KEF Teams Up With Casarte For Audio-Visual Experience

Person sitting on a couch in a modern living room, watching a colorful abstract painting on a large TV screen.

We’re excited to announce a strategic partnership between Haier’s Casarte and KEF, aimed at integrating KEF’s renowned acoustic engineering into Casarte's premium television lineup, including the M30, M60, and the highly anticipated M70 model set to launch later this year.

This collaboration marks an exciting chapter for both brands, with KEF bringing over 60 years of expertise in acoustic engineering to enhance the auditory experience of Casarte TVs. The sound systems for the Casarte Art TV Mural have been co-designed by both companies and meticulously tuned by the same expert team behind KEF’s flagship loudspeakers, including Blade and The Reference.


M70: A Game Changer In Home Entertainment

The newly launched Casarte Art TV Mural M70 stands out with its revolutionary features, including the world’s first NearLink pointing remote control, allowing users to interact with their TV just like they would on a mobile touchscreen. This innovative remote is set to transform the way viewers engage with their entertainment systems, enhancing the overall user experience.

Equipped with cutting-edge technology, the M70 boasts an AI super depth of field image quality engine and supports iFlytek voice recognition, making it a leader in intelligent interactive experiences.


Unmatched Audio Quality

When it comes to sound, the M70 does not disappoint. Featuring 14 drivers and an impressive 128W power with 6.2.2 surround sound, the audio system has been optimised to deliver a rich, immersive experience. The refined balance of high, mid, and low frequencies ensures that listeners can enjoy music, movies, TV shows and gaming exactly as the creators intended.

We are delighted about our collaboration with Casarte. By combining KEF’s acoustic technology with Casarte’s innovative capabilities in home appliances, we are providing users with a new immersive audio-visual experience across all their high-end TVs. We look forward to creating more groundbreaking audio-visual products together in the near future. - Grace Lo, President and Head of Global Marketing at KEF


As we embark on this partnership, we’re excited to see where it will take us and how it will elevate your home entertainment experience. Stay tuned for more updates on our collaboration and the upcoming Casarte M70.